Down To Earth

Advertise with us

Highlight your corporate/green ad. messages & csr initiatives with
Down To Earth

DTE published since 1992, comes to you with the support of Centre for Science and Environment (CSE), a non-profit organization, set up in 1980, well regarded nationally & internationally for its research and information dissemination on environment and sustainable development.

In continuation to the above and for reaching out to the masses, CSE (www.cseindia.org) publishes books and journals, produces films too, sends out fortnightly newsletters, carries out focused trainings, courses, workshops etc. at regular intervals through the year, scheduled at Anil Agarwal Green Centre (AAGC)…One of our notable products is Down To Earth, the magazine that has informed and inspired people about environmental threats facing India and the world -- a dimension underplayed in mainstream media.

To further our cause, we had launched ‘GOBAR TIMES’ (GT), a monthly supplement to DTE, primarily targeted at children with tagline ‘environment for beginners’. We consider it of utmost importance to put our message across to the younger populace, as they are the stakeholders of the country’s future. Its presence across numerous schools across the nation is a testament to its popularity.

We also wish to inform you that Down To Earth has an E-version of the magazine too. With this, the DTE subscribers - both for hard copy & e-version can access the magazine online.

With your concern for the environment & for the cause, we propose you to be associated with Down To Earth, given that the magazine in not a mere publication but indeed a publication with a purpose, your involvement will definitely pave the way for change...

Why DTE in your Advertising Plans?

We confidently feel that including Down To Earth - a focused environment magazine in your advertising plans would be an appropriate consideration for reaching out to our loyal readers & for generating the desired ad. impact & recall value. Our readers endorse DTE & GT completely for its contents & analysis, thus a very committed & loyal reach for your ad. messages. The ad. copy would definitely get noticed & read by our readers & just cannot get missed out by a DTE reader, thus no wastage–factor involved at all for your ad. messages…

Your organization’s advertisements get visibility in our e-magazine too & subsequently reach out to our e-readers as well at no additional costs. The ads. would also be stored in the DTE archives – thus a much focused wider reach & larger shelf value for your ad. messages…

Kindly refer to the enclosed DTE ad. tariff plan for ad. rates in various slabs….

For any assistance, kindly get in touch with Ms. Jagdeep Gupta, General Manager, PMA at jagdeep@cseindia.org / 9810245353

Down To Earth - Advertisement Tariff Plan

Particulars	1-5 insertions Rate per Insertion	6-11 insertions (10% Discount) Rate per Insertion	12-23 insertions (15% Discount) Rate per Insertion	24 insertions (25% Discount) Rate per Insertion
Back cover (Colour)	Rs. 50,000	Rs. 45,000	Rs. 42,500	Rs. 37,500
Inside covers (Colour)	Rs. 40,000	Rs. 36,000	Rs. 34,000	Rs. 30,000
Centre/Double Spread (Colour)	Rs. 66,000	Rs. 59,400	Rs. 56,100	Rs. 49,500
Double/Double Spread (B&W)	Rs. 44,000	Rs. 39,600	Rs. 37,400	Rs. 33,000
Inside Page (Colour)	Rs. 30,000	Rs. 27,000	Rs. 25,500	Rs. 22,500
Inside Page Half (Colour)	Rs. 18,000	Rs. 16,200	Rs. 15,300	Rs. 13,500
Inside Page B&W	Rs. 20,000	Rs. 18,000	Rs. 17,000	Rs. 15,000
Half Page B&W	Rs. 12,000	Rs. 10,800	Rs. 10,200	Rs. 9,000

**** 33% special discount for NGO's, Educational Institutions

Inside Page B&W ****	Rs. 13,400 (Discounted rate)	Rs. 12,060	Rs. 11,390	Rs. 10,050
Half Page B&W ****	Rs. 8,040 (Discounted rate)	Rs. 7,236	Rs. 6,834	Rs. 6,030

MECHANICAL DETAILS

Print Area size: 24 cm height 17 cm width

Bleed size: 27.5 cm height and 19.5 cm width

Half Page: 10.5 cm height and 17 cm width

For Bleed please allow 8 mm extra width on both sides and 3 mm extra height on both sides. Live matter should be within 1cm from cut mark.

MATERIAL REQUIREMENT

Colour: Positive with progressive proof (art paper and news print); CD with pdf or eps file.

Black and White: Artwork, Artpul, Positive or text; CD with pdf or eps file; No block accepted.

BOOKING DEADLINE

For the first issue of the month – 8th of the previous month

(ie. 8th August for the issue dated 15th September’08)

For the second issue of the month – 23rd of the previous month

(ie. 23rd August for the issue dated 30th September’08)

PAYMENT
Demand Draft / Cheque in favour of Society for Environmental Communications, payable at New Delhi